And its founder, trainer and former dancer Jacqui Kingswell, says an authentic influencer campaign is to thank.
She also created a private Instagram account which only subscribers could follow. When she first launched, she hoped to get five subscribers sign up. And in her first night, she had 50. "We create new content constantly, posting frequently on Instagram, releasing new videos weekly and creating challenges and live events that our subscribers can join in on," she said, emphasizing TPC's engagement with a diverse group of influencers and celebrities from around the world as an important factor in the platform's growth.TPC doesn't pay for endorsements, Kingswell said, so genuine, organic testimonials are an important part of the business.
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