as just one of his multiple businesses. He said he sold about $500,000 last year and estimated that 70% of those sales came from Poshmark.
Welch said 75% of her closet is Free People, which she said most of her customers are looking for because of the brand's cult following. "Kind of my fault because I just really love that brand, but it also sells really well," she said. Elaine Ratner has a home office where she works on her Poshmark closet every day.It's key to price your listings reasonably on Poshmark — which may be different from other marketplaces or the suggested retail price.
Once an item sells, Poshmark provides a free shipping label and takes 20% of sales $15 or more. For sales under $15, Poshmark charges only a flat rate of $2.95.Most of Elaine Ratner's listing photos are selfies she takes wearing a complete, styled outfit.In order to stand out in the Poshmark feeds, good images are essential. They establish credibility and give your entire closet an overall theme, so it feels like a unique store.
Keeping a consistent style maintains the look of her closet that draws her customers. "It's very easy for them to find several things," she said. For the items she can't model — like accessories or clothing that aren't her size, she lays them against on a white background like a brick wall or marble tabletop.
Don't just list anything you can make a quick buck on. If you establish a following for selling certain brands, stick to those brands. If you set yourself apart in the way you style your clothing, don't veer too far from that. Many sellers stand out when they only list what they would wear themselves.
Welch ships orders on a daily basis and said that fast delivery keeps her customers satisfied. "I try to keep the communication as open and active as possible to make sure they know what's going on and that they're happy with their item," she said. Elaine Ratner stocks multiple sizes of the wholesale clothing she sells.
Poshmark even keeps score of how much you promote others. Sellers can become "ambassadors" by sharing at least 5,000 items from other Poshers' closets and posting "love notes" on listings.
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