The New Coronavirus Has an Official Name, and It’s the Same as a Cable Company’s

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Meet the cable company that shares a name with the new coronavirus disease.

,” which are, respectively, woefully general and unfair to folks who live in Wuhan, China, where the virus was discovered. Now the illness has an official name: “Covid-19.” It’s an abbreviation for “coronavirus disease 2019.

One thing that folks at our office have been remarking on is that “covid” sounds sort of like “corvid,” like the bird family that crows are part of.. If I needed an HDMI cable, could I buy one from you? We sell through systems integrators across the country and across the world. They go and do these very high-end installations in different schools and museums and hospitals and training rooms and boardrooms. Anywhere you can think of these big displays and audio systems, they could use our cables, connectors, wall plates, and connectivity products to hook them all up. It’s more commercial.Not at all. It’s unfortunate. Today maybe some people will think we’re linked to this. But—I take that back.

It feels like it would be worse if you sold medical supplies or were related to health care. Cables seem far afield. Most of our customers are repeat customers. I’ve been dealing with some of the customers since I’ve started, over 20 years ago—the same people.

 

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