Dividend payers are still 'winners in this market,' ETF analyst says. Here's why

, said investors should take note of an important distinction in the dividend ETFs on the market.

"NOBL is absolutely in the dividend growth camp," he said. "And the rules for inclusion of the index — we follow the S&P 500 Dividend Aristocrat index — is 25 years of uninterrupted dividend increases and then the portfolio is equally weighted." "I would not be surprised to see some shifts, even in something like NOBL, because not every one of those holdings is going to be able to keep this up," Nadig said. "But regardless, I think that portfolio will continue to be a bit of a 'winners in this market' portfolio because it is that proxy quality. So, I agree: I think it's a terrible time to be chasing yield, but it's a great time to be trying to find quality, cash-flow-positive companies.

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