Apple's Tim Cook publishes open letter on racism, says company 'must do more'

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In a letter published on Apple's website, CEO Tim Cook said his company 'must do more' to fight racism and promote diversity.

Cook also said that while many people might want a return to a status quo, Americans must aim for a better future in the wake of the death of George Floyd, who died while in police custody in Minneapolis.

"With every breath we take, we must commit to being that change, and to creating a better, more just world for everyone," Cook wrote.Apple joins other tech companies, including Amazon, Google and Microsoft, releasing statements condemning racism and expressing support for the black community following Floyd's death.

However, the same tech giants have faced criticism for not employing a more diverse workforce. For example,

 

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Talk is cheap

Whatever Mr Cook and corporate America!

🙄 reductive Apple You don't shame people into NOT watching porn. Same with racism, this is a sneaky feeling & a learned & acquired behavior, people losing jobs & businesses 2 rioters & looters, doesn't help to debunk prejudices. Kids learning this behavior, doesn't help either

Z

Good work Ellen.

Tim Cook should make at least 13% of Apple's CEOs black Americans since blacks are 13% of the population. If he's really interested in diversity and not just BS this should be no problem.

Excellent initiative! Stay safe and sound! :-) ICantBreathe

Just words tim_cook

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Then let's see him install black Americans in 50% of the leadership jobs at Apple. Let's see him make half the CEOs black Americans.

To hell with Apple. Kids making these phones after going to school all day. Thwy make them work 8-12 hpurs a day after school. They had to put nets up to keep them from committing kids from suicide. Look it up. Sick fucks

As long as there's segregation and ghettos, there will be problems. Having some notable exceptions is worthwhile, but probably not enough.

They would if I could get enough proof. He is a long long time cyber predator stalker who likes little girls and wants to kill me for telling others and he raped me and told authorities I did not pay my rent and tried to get me evicted and tampered with my car

Sure, Jan

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Apple CEO Tim Cook posts letter on racism amid George Floyd protests - Business InsiderBusiness Insider is a fast-growing business site with deep financial, media, tech, and other industry verticals. Launched in 2007, the site is now the largest business news site on the web. Another move would be pulling Apple advertising off Facebook Mere words Apple TimCook - the big tech companies have the means to do something about this problem - acttochangenow The killing of George Floyd was not a racial issue it was a cop issue.
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