US Digital Trust Study from Insider Intelligence - Business Insider

Two crossed lines that form an 'X'. It indicates a way to close an interaction, or dismiss a notification.

Amid the turbulence of 2020, social media companies face heightened pressures to keep social users safe and defend their platforms against health and political misinformation and disinformation around the coronavirus pandemic and ahead of the US presidential election.

In fact, a majority of US social users said four out of our five factors were "extremely impactful" or "very impactful" on whether they decide to engage with—watch, click, share, or comment—an ad or sponsored content on a social platform. Gaining insight into how social users perceive platforms on these measures of trust can help advertisers make more informed decisions about where and how they allocate their media budgets across different platforms, and help social networks improve their platforms or policies to align with the perceptions of their users.LinkedIn, Pinterest, and Reddit are the most trusted by their US users among nine major social platforms, according to Insider Intelligence's 2020 Digital Trust Ranking.

On nearly every social platform we measured, respondents were more likely to consider ads to be relevant than to be annoying—except for on YouTube and Facebook. For example, on Pinterest, one-third of respondents agreed or strongly agreed that ads are relevant, while just 12% said that ads are annoying. But on Facebook, an equal percentage of respondents either agreed or strongly agreed that ads on the platform are relevant as well as that they're annoying.

Deutschland Neuesten Nachrichten, Deutschland Schlagzeilen

Similar News:Sie können auch ähnliche Nachrichten wie diese lesen, die wir aus anderen Nachrichtenquellen gesammelt haben.

Inside recent sports media and gambling deals: expert analysis - Business InsiderBusiness Insider is a fast-growing business site with deep financial, media, tech, and other industry verticals. Launched in 2007, the site is now the largest business news site on the web.
Herkunft: BusinessInsider - 🏆 729. / 51 Weiterlesen »

Inside the last workshop making traditional Portuguese cowbells by hand - Business InsiderBusiness Insider is a fast-growing business site with deep financial, media, tech, and other industry verticals. Launched in 2007, the site is now the largest business news site on the web.
Herkunft: BusinessInsider - 🏆 729. / 51 Weiterlesen »

A look inside the Grace Hopper Celebration for women in tech - Business InsiderBusiness Insider is a fast-growing business site with deep financial, media, tech, and other industry verticals. Launched in 2007, the site is now the largest business news site on the web. If you want to take your website to the first page of Google , SEO backlinks that help increase traffic, increase website ranking contact now
Herkunft: BusinessInsider - 🏆 729. / 51 Weiterlesen »

Look inside a 130-year-old church in Vermont transformed into a modern, 5-bedroom home - Business InsiderBusiness Insider is a fast-growing business site with deep financial, media, tech, and other industry verticals. Launched in 2007, the site is now the largest business news site on the web.
Herkunft: BusinessInsider - 🏆 729. / 51 Weiterlesen »

Webinar with Business Insider's politics team on presidential election - Business InsiderBusiness Insider is a fast-growing business site with deep financial, media, tech, and other industry verticals. Launched in 2007, the site is now the largest business news site on the web. Of course the debates are superfluous. They give people the wrong reasons to vote for a candidate, i.e., who is the most handsome, most witty, most funny, give the best one liners, reads the best speech, etc.
Herkunft: BusinessInsider - 🏆 729. / 51 Weiterlesen »