eMarketer estimates. The $54 smartphone will help Jio accelerate the growth of India's internet-connected user base, in turn expanding the target audience for the company's 4G wireless network and digital services. Jio could even give preferential treatment to its digital services by not charging for data consumed by the super app.
If Jio manages to sell over 150 million smartphones, India could also have an easier time cutting ties with the China-based smartphone vendors that currently dominate the market. Under Prime Minister Narendra Modi's Self-Reliant India initiative, the Indian government has supported India-based companies through nationalist economic policies. border skirmish between Indian and Chinese troops in June 2020, India has attempted to disentangle its tech economy from China's.
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