Inside the fight to save Rent the Runway - Business Insider

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Inside the fight to save Rent the Runway

A few months ago, the best way to see the influence of Jenn Hyman's business was to visit any office mail room in Manhattan.

For the female office workers who dropped off the bags and awaited their next delivery, Rent the Runway was as essential to the job as a laptop. If you liked someone's outfit and asked them where they got it, the answer was usually Rent the Runway. Becky spent hours talking to Hyman and spoke to more than two dozen of her colleagues and former coworkers. Per her story:

The Wharton grad has at least $1 billion in personal wealth between his assets in his firm, stake in the NBA's Charlotte Hornets, real-estate portfolio, and art collection, which includes a Jean-Michel Basquiat that he bought off the disgraced financier Jho Low.

 

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Someone should report on them dropping their unlimited plan in early 2021 only to offer a limit of 16 items per month at a $30-60 increase in monthly cost at that tier vs unlimited. They say it's because customers aren't interested in unlimited and yet they limit and charge more?

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