Smartisan founder’s dream of beating Apple dies as ByteDance suspends smartphone business

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Entrepreneur Luo Yonghao, founder of Smartisan, once boasted of surpassing Apple’s innovation in smartphones and other devices. By 2019, Luo was scrambling to pay off Smartisan’s debts amid an economic slowdown in China.

, who founded Android smartphone maker Smartisan Technology in 2012, to surpass Apple’s innovation in smartphones and other devices.the iPhone maker “lost its soul” since Jobs died

He also predicted that Apple “will copy us like crazy” after Smartisan launched its R1 smartphone model and the TNT Station, an all-in-one personal computer that uses the Android operating system. ByteDance launched its first smartphone under the Smartisan brand in November 2019 with enhanced support for Douyin. Luo, meanwhile, becameDespite ByteDance’s efforts, Smartisan has been left behind in China’s crowded smartphone market.

“ByteDance’s entry into connected study aids is just the beginning of its edutech push,” said Michael John, research and strategy manager at consultancy AgencyChina, “[I] expect it to further build its product suite, and advance into digital textbooks... having its own hardware is necessary to deploy educational software for primary and middle school students.”

 

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