Why Mark Thompson, Lionel Barber invested in The New European - Business Insider

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The former New York Times CEO and Financial Times editor explain why they're betting on little-known anti-Brexit newspaper The New European

enterprise. Kelly said that the title spends £6,500 per issue on editorial costs .

The paper is planning a crowd-fundraising effort for later in the year to solicit readers for money in exchange for owning a piece of the publication.— perhaps a counterintuitive model for a publisher in 2021. The key, Kelly said, was that the New European has a strong sense of the makeup of its pro-European readership — about 60% male and 43% over the age of 50, according to a pitch deck obtained by Insider. The New European carries no advertising, something that Kelly expects will change as he attempts to grow the subscriber base and diversify revenue streams.

 

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I owe you an apology to ever doubt your sincerity and professionalism. It’s was just like a dream to me when I received my first payment. After my second payment it became a reality now after several payments it has become a way of life. lisaMakT

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