Analysis of 750 million stories published between 2017 and 202170% of coverage about business in Africa references foreign powers including China, the USA, Russia, France, and the UKCorruption referenced in nearly 10% of stories on business in Africa<1% of the coverage on business and Africa referenced the AfCFTA NAIROBI, Kenya, 3rd March 2022 -/African Media…70% of coverage about business in Africa references foreign powers including China, the USA, Russia, France, and the UK<1% of the...
Richard Addy, report author and co-founder of award-winning international audience strategy consultancy, AKAS In addition to the dominance of foreign powers in business stories featured in international media, the report highlighted a number of other key frames dominating dangerous distortions played out in stories, and the underrepresentation of businesses across the continent, including:: International media are more likely to have a negative tone.