Marvel Studios is licensing Stan Lee’s likeness from the company he sued before his death

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Lee filed a suit against POW! Entertainment in 2018 for allegedly forging his signature.

just months before Lee’s death. Champion said of Lee in today’s press release that he sees the licensing deal as a way of honoring him.

“As Stan’s longtime business partner and friend, I’m looking forward to commemorating his work in this new way,” Champion said. “Building a connection with his fans is important to us and it’s a privilege to get to do that on his behalf.” The writing’s been on the wall for some time now that Hollywood is more than keen on using digital facsimiles of dead celebrities to keep their living fans engaged and consuming content, but it’s unclear whether Lee will continue to cameo in Marvel’s movies going forward. Speaking withthat while he and others always field offers with a focus on protecting legacies, what will determine how the public receives future depictions of Lee is the intentionality behind it.

“The audience revered Stan and if it’s done with taste and class, and respectful of who he was, it will be welcomed,” said Heyward. “He is a beloved personality and long after you and I are gone, he will remain the essence of Marvel.”Subscribe to get the best Verge-approved tech deals of the week.Please confirm your subscription to Verge Deals via the verification email we just sent you.

 

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now it makes sense, thank you

Excelsior!!!

I can't tell if it's fucked up or an honor

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