'We are living with the hangover of empire': Push for beauty industry to better cater to people of colour

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According to the Black Pound Report 2022, the diverse consumer makes up 16% of the population, but many of them struggle to find beauty products that suit their skin colour.

The beauty consultant told Sky News that most manufacturers start with white tones as their foundation bases - and that those working for the"big players" are told to make colours that look"good on the shelf"."It seems trivial, but it's not."Walking into a beauty hall was pleasure and pain, all wrapped up into one.

"So for me, being seen, loving, honouring and celebrating - rather than tolerating - my skin tone is very political." But, despite this, almost 39%of black shoppers say they struggle to find products suitable for their face and many use specialist shops.At least £2.7bn from this audience is untapped, and the report's author, Lydia Amoah, said deep-seated unconscious bias could be at play.

"Research shows us 97% of chief executives are white. So if you imagine across all industries they're looking at their own image, they're creating in their own image and not looking at the wider community."

 

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In what way does the beauty industry not cater towards people of colour?

What a load of BS! Division back on the agenda for the lefties at Sky News Remember Sky is owed by Comcast supporters of the lefty Democrats and look what they thrive on Division!

Why would they cater to a mere 3%? Try Africa.

Wtf has that got to do with empire? 🤡 GoWokeGoBroke

What a load of shit change the record ffs

Daisy, daisy, daisy, daisy! 😉😉

Simply because they like freedom, like to go here and there, leaving behind the hustle and bustle of life

Empire Hangover, nice.

no we are not

Really? What next!!

People of colour😂😂😂

For most it will be like putting glitter on a turd.

That’s absurd I see dark makeup all over and in ads. Stop complaining you’re also only 7 % of the population.

Still

ONLY 16%

MAC do great makeup for those of East and South East Asian skin tone👍

LMAOOOO

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