. Most projects were made for over $5m, while the number of titles made for under $1m continued to decline.
“It’s no secret that the content landscape across film, television and online has changed and viewing habits are continually evolving,” said Mason. “This is most evident in the reduction in films being produced for theatrical release, the shift in drama spend from television to online platforms, and the increasing spend on premium drama.”
Spend on Australian drama produced for subscription TV and SVOD services increased to a record $445m across 29 titles, compared to $119m across just nine titles the previous year. Production increased across most platforms, includingseries 2 and 3, while Netflix, Amazon Prime and Paramount+ each had four Australian titles enter production.
Spend across television and streaming projects as a whole also increased – nearly doubling to $655m across 62 projects. But reflecting trends globally, spend on free-to-air and BVOD has been in steady decline since 2000/01, when 715 hours of general drama was produced for free-to-air TV. This year, just 278 hours were generated, although spend was up slightly by 8% to $208m compared to the previous year.
Bump. 🥰