The lawsuit centers around Brittany Davis’ business, Brittany Dawn Fitness, which billed itself a personalized health and fitness coaching service. But the plans were not individualized, and Davis did not provide coaching and check-ins as promised, the state alleges.The trial for a North Texas influencer accused of deceptive business practices is scheduled to begin next month.
Davis’ trial in Dallas County, scheduled to begin March 6, could offer a glimpse into the sometimes lucrative world ofThe lawsuit centers around Davis’ business, Brittany Dawn Fitness, which billed itself a personalized health and fitness coaching service. Beginning in 2014, Davis sold online fitness packages for $92 to $300 to thousands of customers, according to the lawsuit. But the plans were not individualized, and Davis did not provide coaching and check-ins as promised, the state alleges.On social media, Davis positioned herself as having overcome eating disorders with nutrition and exercise, the lawsuit says, leading clients to believe she was trained to address such conditions.
One woman reached out to Davis pleading for help. “I truly need guidance, help, the right information and support right now currently have an eating disorder, horrible body image views am underweight for my height.”In some cases, Davis provided weight-loss plans to clients needing to gain weight, according to the lawsuit.
Davis denies accepting customers with eating disorders, the lawsuit says, but at least 14 customers who sought refunds mentioned eating disorders in their complaints.
The irony of a 'social media influencer' thinking Dallas is 'too materialistic'...
hmmmn this is going to be a very interesting case for the DMNOwners some day, given they fund a 'social media influencer' who is doing the exact same thing with her audience. '...Davis provided weight-loss plans to clients needing to gain weight...' 'needing' versus…