IDC reveals that 91% of midsize business leaders plan to expand into new business models and services to address evolving consumer expectations. In comparison, only 26% of their aspirational counterparts intend to do the same.
" backs up my fellow conference attendees’ concerns, as a growing list of macroeconomic challenges compel midsize companies to adapt to swiftly changing market conditions and consumer preferences. IDC reveals that 91% of these midsize business leaders plan to expand into new business models and services to address evolving consumer expectations. In comparison, only 26% of their aspirational counterparts intend to do the same.
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