SAN FRANCISCO—Apple became the first publicly traded company to close a trading day with a $3 trillion market value, marking another milestone for a technology juggernaut that has reshaped society with a lineup of products that churn out eye-popping profits.
Apple didn’t come close to the $3 trillion threshold again until earlier this month when the company unveiled what could be its next big product—a high-priced headset called Vision Pro that thrusts users into artificial settings known as virtual reality. It took Apple less than two years to close with a $3 trillion market value after topping $2 trillion for the first time in August 2021, which occurred about two years after the Cupertino, California, company reached $1 trillion for the first time.