Anheuser-Busch ‘doozy’ earnings call showed Bud Light honchos haven’t learned lesson, experts say

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Anheuser-Busch InBev on Thursday reported a steep drop in profits amid the ongoing boycott against Bud Light, and a 'doozy' of an earnings call was criticized by business leaders.

Anheuser-Busch honchos have not"read the writing on the wall" and expressed regret or remorse for

Anheuser-Busch InBev on Thursday reported a steep drop in profits amid the ongoing boycott against Bud Light. Other beers, including Modelo Especial, Coors Light and Miller Lite, have rapidly consumed Bud Lights market presence since significant backlash began in April.Seifert feels Anheuser-Busch CEO Brendan Whitworth is largely to blame. In April, Whitworth insisted his company"never intended to be part of a discussion that divides people" as the backlash was heating up. But he didn’t apologize to offended consumers or directly mention the Mulvaney controversy.

Bud Light sales have plummeted since a promotional partnership with transgender activist Dylan Mulvaney caused widespread backlash.

 

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