With success there, she started trying to make unique cookies — the banana pudding one is her husband's favorite and the one he said sparked the idea for the Cookie Society. "At the time, I looked online, and no one had ever made a banana pudding cookie," he said. playing in the NFL
When the pandemic hit just days before their scheduled opening, the Allens continued to work on growing their business. Within six months of opening their first storefront, they made "Oprah’s Favorite Things" list in 2020 — officially receiving her stamp of approval. Marissa Allen said the two of them try to lean on their strengths — she handles internal operations and he handles external operations.