Wigs have become one of the major fashion highlights for women in Nigeria. An average Nigerian woman spends a tangible portion of their earnings on wigs, whose prices range from as low as less than N10,000 to as high as N2 million and more., a wig-making and maintenance brand which offers online, home service and walk-in services, has created a niche for herself in this fast-expanding market.
PT: You run a wig-making and maintenance business. Can you elaborate on what inspired this line of business?: Hair styling has always been something I love. It has been like a hobby since childhood. I grew up to understand how much of a necessity it is to an average adult female, so I decided to give it more attention.
PT: On a scale of 1-10, how open do you think Nigerians are to having a specialist work on their wigs instead of doing so themselves? If poor, how do you think specialists can boost clients’ patronage? How has your experience been so far?: On a scale of 1-10, I will say six, because so many women believe hairs/wigs are luxuries and are very intentional in maintaining them because of how expensive most of those hairs cost. So, they believe a professional would do a better job at maintaining it.
PT: How do you strike a balance between your time and your businesses? What challenges do you encounter in your lines of business, and how do you address them?: Proper planning helps me balance my time. I allocate time to my work and also time for myself because a person needs to be healthy and fit to be more productive.
It gave a lot of people the opportunity to see my work, and they ended up patronising , with good reviews. This helped me gain the trust of so many people who ended up becoming my customers.