in 2016, she was determined to get back to her roots. What she found, was inspiration to create Ink + Alloy, an approachableAs a veteran of the gift industry, having created Paddywax, the candle company seen at Whole Foods, Urban Outfitters, West Elm, Crate and Barrel and Target, at just 26 years old, Hollingsworth knew the power that handcrafted pieces can have “in a world that can feel so large and impersonal.
Here, Hollingsworth talks to WWD about creating Ink + Alloy through inspiration to help other women, designing accessories that foster goodwill and the brand’s all-women team of artisans. After I sold Paddywax and exited the business, I knew I wanted to take what I learned and invest myself into something new, and a big part of that is our giveback. I’ve learned that how you do business is even more important than what products you make. I promised myself that my next business would donate a portion of proceeds from every order to help make the world a better place, and that’s what we’ve done with Ink + Alloy.I have always loved to travel and explore.
Once we have our designs ready to share, we start work with our partners in India to make sure that the designs translate well into physical products. We work with some amazing teams of artisans, which empowers us to continue to push the envelope on what’s possible with our products without losing the handmade nature that makes them special.
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