Adtech company IgnitionOne lays off staff while facing an allegation of unpaid bills - Business Insider

New York-based adtech firm IgnitionOne laid off staff on Wednesday and faces allegations of unpaid bills.

IgnitionOne recently spun off its demand-side platform to martech firm Zeta Global to focus on its data and tech business. Progress Partners, an investment firm IgnitionOne hired to advise it on the deal, alleges that IgnitionOne owes the firm more than $590,000 in damages.IgnitionOne, which builds and sells programmatic advertising technology, laid off a handful of 10 employees on Wednesday, sources close to the company said.

The cuts, estimated to number fewer than 10, came two months after martech firm Zeta Global acquired IgnitionOne's demand-side platform that coordinates marketers' programmatic ad buys. Some of IgnitionOne's accounts from small to mid-size brands and fewer than 15 people from IgnitionOne joined Zeta Global as part of the deal, a Zeta Global spokesperson said.

IgnitionOne also faces a civil complaint alleging breach of contract from Progress Partners, an investment firm it hired to advise it on a potential sale. A complaint filed in October in Massachusetts District Court alleges that IgnitionOne owes Progress Partners more than $590,000 in damages plus attorney's fees, interest and other costs, related to its work that led to the deal

Deutschland Neuesten Nachrichten, Deutschland Schlagzeilen

Similar News:Sie können auch ähnliche Nachrichten wie diese lesen, die wir aus anderen Nachrichtenquellen gesammelt haben.

Starling has hit the 1 million account milestone - Business Insider - Business InsiderWhile Starling's total number of accounts may trail other big UK neobanks, it could have an edge over competitors due to the sustainability of its growth:
Herkunft: BusinessInsider - 🏆 729. / 51 Weiterlesen »

The Content Moderation Report from Business Insider - Business InsiderThis report analyzes a pressing issue currently facing social platforms — content moderation — and lays out how we expect the debate to evolve.
Herkunft: BusinessInsider - 🏆 729. / 51 Weiterlesen »

The eSports Ecosystem from Business Insider Intelligence - Business Insider[NEW REPORT] The eSports Ecosystem: BIIntelligence breaks down the key players and trends driving the red-hot esports space that's on track to surpass $1.5 billion by 2023 BIIntelligence Love this
Herkunft: BusinessInsider - 🏆 729. / 51 Weiterlesen »

How the trade war affects tech companies in the Nasdaq 100 - Business InsiderTrade wars have big impacts on tech companies. Here’s why you should follow the relationship closely CMEGroup ad
Herkunft: BusinessInsider - 🏆 729. / 51 Weiterlesen »

Major company CEOs sign a letter to fight unconscious bias - Business InsiderThe CEOs of JP Morgan, McKinsey, Ford, and 800 other companies signed a letter saying diversity efforts are improving — but 42% of Americans still experience racism at work
Herkunft: BusinessInsider - 🏆 729. / 51 Weiterlesen »

Insiders raise questions about SoftBank-backed farming startup Plenty - Business InsiderA futuristic farming startup raised $260 million from Jeff Bezos and SoftBank on the promise of upending agriculture. Insiders are raising questions.
Herkunft: BusinessInsider - 🏆 729. / 51 Weiterlesen »