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Video gaming company accused of milking users

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Groups urge US to probe 'loot box' on Electronic Arts soccer game

Washington — Consumer advocates have urged US regulators to investigate video game maker Electronic Arts for the misleading use of a digital “loot box” that “aggressively” urges players to spend more money while playing a popular soccer game.

“It entices players to buy packs in search of special players,” said the letter sent by these groups along with the Consumer Federation of America and Massachusetts Council on Gaming and Health and others.

 

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