Among media entity that has succeeded in the era of subscription economy is the UK newspaper, The Telegraph, that has 400,000 paying subscribers and 5 million registered users, after switching to a premium paywall and registered-access model two years ago, said the Digiday web.
Elaborating further, he said, apart from the 5 million registrants, the paper also recorded 750,000 subscribers for the last 12 months. Based on data, the subscription economy is on the road to become a major trend, according to industry researcher, Gartner, and about 75 percent of companies selling direct to consumers will offer subscription services in 2023.
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