About 26% of franchise operators, which make up the largest portion of the industry, are in the fast foods and restaurants, followed by direct marketing at 18%.
Leisure and entertainment, construction, personal services, and telecommunications make the smallest segment at 5% and lower, according to research by FASA. The average purchase price for a franchised outlet was R1 million, with working capital of around R480 000, and the average upfront franchise fee is R135 000.
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