Facebook on Friday became the latest major tech company to criticize Apple for taking a 30% cut of app purchases, adding to growing criticism over what companies say are Apple’s unfair and anti-competitive App Store policies that amount to a “shakedown” of competitors.Conference, July 12, 2019 in Sun Valley, Idaho.a 30% cut of all app purchases and requires developers use Apple’s payments systems so it can also charge a fee for in-app purchases and subscriptions.
Facebook said Friday it asked Apple to reduce the 30% fee for a new feature letting small businesses charge users for online Facebook events, but Apple “dismissed” their requests and as a result small businesses will only be paid 70% from transactions on iPhones, the company said. Facebook’s rebuke comes a day after Fortnite owner Epic Games sued both Apple and Google over the 30% fee and launched a public relations blitz against the tech giants with the hashtag #FreeFortnite, arguing the “tax” forces companies to increase prices in order to pay for the fee.
Though Airbnb and ClassPass don’t normally have to pay the fee because the fee doesn’t apply to physical services outside their apps, they did have to start paying when they began offering virtual classes and information sessions during the pandemic,
Apple will lose this battle if companies stay firm, 30% on all inapp purchases is insane.
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