One success story is Dishoom, the popular Indian restaurant group inspired by the old Irani cafes of Bombay. The group has long been credited for giving British diners an alternative to the classic curry house, offering a higher quality Indian dining experience at an affordable price point.
And Dishoom didn't grow as expected in its first year until Thakrar realized the hard-headed business principles of his consultancy years and business school, revenue, cost, profit, capital and return weren't the right strategy."It's completely the wrong paradigm," Thakrar said.Thakrar says he received his best career advice from his father, Rashmi who told him as a teenager that he "really shouldn't measure profit.
To satisfy customers in line, staff went to the closest supermarket and bought rolls. The quality wasn't the same as freshly made naans, and customers reviewed the experience negatively.
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