But VCs focused on certain industries have continued to write checks. That includes Evolv Ventures, a $100 million fund backed by Kraft Heinz.
Evolv looks for startups in four areas: Food technology, industrial, retail technology, and consumer technology and insights. Matching startups to investors is often a game of schmoozing and getting to know founders in-person. But the pandemic has complicated business travel, forcing investors to use other ways of evaluating startups.
Evolv doesn't limit the companies it invests in to working exclusively with Kraft Heinz, Pescatello said. "You'd be really damaging the value of a company" by not letting it approach other firms in the same industry, he added.
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