* Inesh Putri Chandra and Adrian Khoo, directors of Eat Company in Bali, Indonesia; andMs Inesh said restaurant technology has helped her company differentiate itself from competitors, especially in the key battleground space of food-delivery.
Unfortunately, getting chefs to adopt such kitchen technology is difficult, because they are often more interested in creating more complex dishes than in improving productivity, said Mr Loh of Unlisted Collection. Despite this challenge, there are many other ways restaurants can leverage technology to grow their business. For example, they can adopt customer relationship management systems to capture and mine a wealth of customer data for insights and marketing opportunities.
When selecting a technology solution, restaurant owners need to be clear about their goals and what they want to achieve with the technology; they should also explore potential hidden costs and hidden value that could be unlocked by integrating it with existing systems, and pick a partner that will work alongside them to accelerate returns on the investment, Mr Perol said.
France Dernières Nouvelles, France Actualités
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