to ban specific ads or sanction advertisers who overstep, now has a specific section to deal with crypto assets.
The section on crypto joins specific rules for a long list of other industries, including work-from-home schemes, charities, property, and cellphone services, which may pose unique risks to consumers if improperly promoted. Membership of the ARB is voluntary, and advertisers can choose not to be bound by its rules. But the body has the power to direct its media members to not accept specific ads, to close off distribution even if an advertiser will not comply with its ruling.
a reference to past performance must include the warning that it is not indicative of future performance
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