Sonos acquisition fuels new headphone rumors

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It quietly acquired T2 Software last year.

A recentfrom Sonos VP of global marketing and communications Pete Pedersen suggests that a Sonos headphone launch may be imminent. He said the company was looking for a marketing agency to help it launch “a new category” of product, “targeting a new audience/consumer segment.”. “Occasionally, we will acquire teams, talent, and/or technology that augment our existing and future product roadmap,” the spokesperson said.

If you want to hear the kind of benefit the LC3 Codec can provide, the Bluetooth SIG has an interactive comparison available onwhich lets you toggle between different audio encoders and bitrates. The tool shows how LC3 audio remains listenable at bitrates far lower than the usual SBC codec. And, most interestingly, it notes that the encoded audio streams were provided by “T2 Labs,” the old name of T2 Software.

Sonos historically shunned streaming over Bluetooth in favor of Wi-Fi for its home speakers, and has only embraced Bluetooth audio more recently for portable speakers like the

 

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seems like their late to the party

They also acquired Scottish earphone company RHA last year too.

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