Mokena hair care company receives backlash for wanting to help biracial families

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A suburban natural hair care company is catching heat for an advertising campaign.

"I think a lot of those responses came from our new followers like they were new people to our platform. And I just don't think they knew exactly, you know, fully how we operate here at Regan Sanai," said CEO of the company Renosha Hill.A casting call targeted biracial families with kids ages six to 12 years old.The company launched an ad last April featuring a little girl with locks.

The owner says the casting call is needed because there is a growing clientele of biracial families that don't know how to maintain their kids' natural hair. Inside the headquarters for the brand, there is a salon that is often used as an educational space for parents — something Hill is proud that her business offers.The casting call is still on, and there is more information on it on the company's Instagram page.that I have read and agree

 

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Mokena natural hair care company faces backlash for advertising campaignA suburban natural hair care company is catching heat for an advertising campaign. I’m not sure from the article just what the problem is that people are upset about. The article could have been written to more clearly articulate exactly what people were upset about. At any rate, I think just from what I read about the business that she’s doing a marvelous job. A natural hair care company is saying its decision to cast biracial models in its advertising campaign. The owner stated that the company, specializes in natural hair care products for everyone and that the casting call was needed to help a growing clients of biracial families I get why people are upset about this..this company is looking for biracial models only..if they advertised white models only the country would be flipping out about it and suing them left and right.
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