Victoria moves ahead with renewal of downtown business improvement area

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Council approved a process that will canvass property owners in the catchment area to get approval to impose a levy to fund the DVBA.

Victoria council has agreed to the Downtown Victoria Business Association’s request to seek its fifth five-year renewal to manage the city’s business improvement area.

The city will mail out a notice of the proposed renewal to all affected property owners, giving 30 days for owners to oppose the renewal. In order to halt the business improvement area levy, at least 50 per cent of the owners who represent at least 50 per cent of the value of land and improvements that would be subject to the tax must register an objection. Traditionally, only about two per cent of owners object, Bray said.

Bray said they tend not to get much pushback from member businesses. “They see the work that our Clean Team does, the marketing that we do and the engagement we have on a variety of issues, including advocacy,” he said. “I think our members recognize the value of what we do for ­business.” The Downtown ­Victoria ­Business Association, ­established in 2005, is the second largest business improvement association in the province. In 2022 the organization expanded its business improvement area east to Cook Street from ­Blanshard Street and north to Bay Street from Discovery Street, and includes 422 additional properties.

 

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