Growth is top of mind for successful businesses, especially in South Africa’s highly competitive insurance industry.
MyBroadband’s marketing team crafted a three-step plan that helped the insurance company grow its brand significantly in the country:With over 4.6 million monthly readers, MyBroadband offered the insurance company the ability to reach a large audience of financial decision-makers using online banners.
This ensured readers engaged directly with the brand and its products – leading to a stronger bond between the company and prospective customers.Finally, MyBroadband featured the insurance company’s top executives on its What’s Next with Aki Anastasiou podcast.
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