How one man turned Santorini's tomato industry into a tourist attraction - Business Insider

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WATCH: Santorini used to have a flourishing tomato crop. Now one man is turning to tourists to save the industry.

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The volcanic soil on the Greek island of Santorini produces a unique variety of cherry tomato that's popular with tourists. Today, one man is keeping the industry alive on Santorini after a 1956 earthquake nearly cratered the industry. We asked Petros Oikonomou of Anydro Tours how he's managed to turn his tomato business into a successful tourist attraction.

 

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