According to the latest data from independent analytics firm IDC, smartphone shipments in the Philippines declined for the fourth consecutive quarter.
IDC said that the smartphone shipments in the Philippines declined for the fourth consecutive quarter. One of the culprits in the rising cost of living and higher prices of essential goods.On the very top is realme with 21.8 percent of the market share. This is the 6th consecutive quarter that realme topped the market. It grew by 17.5 percent QoQ and its realme 9 series and the launch of its TikTok store helped it maintain its lead.
Lower consumer spending also benefitted Transsion with an average selling price of just USD 103 versus USD 194 of the overall smartphone market. Climbing at number 3 is Xiaomi thanks to the Redmi 10C smartphone. It grew by 1.2 percent YoY and 12.1 percent QoQ. It captured 14.6 percent of the pie.