Goldman Sachs is considering an AI assistant for Marcus - Business Insider

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इंडिया ताज़ा खबर,इंडिया मुख्य बातें

An AI assistant could help Goldman Sachs differentiate Marcus from competing neobanks amid falling interest rates

national average, the cuts could dampen consumer enthusiasm for opening an account with the digital bank. That's worsened by stiff competition from neobanks like Chime that offer high-yield savings accounts, PFM features, and low fees. A robust AI assistant with advanced money management features could draw in new sign-ups as well as drive engagement among existing Marcus accountholders — both of which could ultimately drive deposits.

In building its assistant, Goldman should zero in on the PFM capabilities that would be most valuable to consumers. BofA exemplifies a successful play at virtual assistant with Erica, which it has enhanced over time with capabilities like spending insights and the ability to respond to coronavirus-related inquiries — the assistant now counts

 

आपकी टिप्पणी के लिए धन्यवाद। आपकी टिप्पणी समीक्षा के बाद प्रकाशित की जाएगी।

shaneraymartin there you go Mr. Fancy Pants. Another point for Marcus

हमने इस समाचार को संक्षेप में प्रस्तुत किया है ताकि आप इसे तुरंत पढ़ सकें। यदि आप समाचार में रुचि रखते हैं, तो आप पूरा पाठ यहां पढ़ सकते हैं। और पढो:

 /  🏆 729. in İN

इंडिया ताज़ा खबर, इंडिया मुख्य बातें

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