Absa fights back with pricing overhaul as battle for market share hots up

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Absa fights back with pricing overhaul as battle for market share hots up 🔒

In another sign of the shifting of sands in the increasingly competitive banking industry, retail giant Absa has drastically cut prices of transactional products, which could cost it half-a-billion rand a year.

“This is part of the journey we are on from the strategic reset we implemented in 2018 when we declared our intention to recoup market share. An annual price review is but one of a number of things we need to do as part of our broader strategic aims,” says Cowyk Fox, managing executive everyday banking at Absa Retail and Business Bank ...

 

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INTERVIEW | Fee cuts are not about price, it's a market share game - Absa | Fin24Absa says its move to freeze monthly account fees in 2021 is not about becoming the cheapest bank. Instead, it's about incentivising people to take up its bundle accounts. | Fin24 Fin24 May have to consider this, FNB coming cheap like this. Fin24 Pay back the Lifeboat. Apartheid Bank of South Africa. Fin24 Are You Starting Your Own Business?😁✨Let Us Handle Your Branding For You!! •Logo = R550.00 •Business Card = R200 •Broucher/Poster = R150 Get your quote now Whatsapp: 067 022 1932 E-mail imanathiholdingsgmail.com
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