What Microsoft's Activision Blizzard acquisition could mean for games

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We are definitely still reeling from the big news of Microsoft and Xbox potentially getting the acquisition of Activision Blizzard over the line. In fact, a cursory search on the Internet sees plenty of responses to the whole affair that are positive, negative, and everything in between. Needless to say, the ramifications are huge for the world of gaming, especially...

We are definitely still reeling from the big news of Microsoft and Xbox potentially getting the acquisition of Activision Blizzard over the line. In fact, a cursory search on the Internet sees plenty of responses to the whole affair that are positive, negative, and everything in between. Needless to say, the ramifications are huge for the world of gaming, especially in the console space, and there are several key points that need stressing.

For all intents and purposes, it is fair to assume that any future new releases, outside of established franchises, will be exclusive to Xbox on the console front. For the rest of us, the choice is either getting into the Xbox ecosystem or going the PC route to get access to these games.It has been quite clear for a while now that Xbox and Microsoft are pursuing a different strategy than the usual sales numbers when it comes to gaming.

However, it is still wise to remember that Microsoft is still a business after all. After dropping close to US$70 billion in this new deal, they need to recoup that somehow and still make a profit. While the subscription to Game Pass is still very affordable right now, there is no guarantee that prices won’t rise in the future.

While Sony has more or less acquired studios that have always been close collaborators in the PlayStation world, such as Bluepoint and Housemarque, it has rarely ventured out into the bigger third-party space so to speak. That is where Microsoft is obviously showing its financial might, and tilting the balance somewhat.

 

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Will Microsoft’s acquisition of Activision Blizzard finally bring scrutiny on the video game industry?The video game industry is bigger than the film and music industries combined – yet has faced far less scrutiny than major tech companies like Facebook and Google
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