Gumtree SA, the country's biggest online classified advertisement website, has been bought by Durban-based company Impresa Capital, it was announced on Friday.
"As a proudly African-rooted business, this acquisition cements our strategy of investments in the technology and media sectors and provides our portfolio of businesses with a solid platform for growth," said Sean Bergsma, co-founder and CEO of Ignition Group. Claire Cobbledick, the general manager of Gumtree SA, said that as a community-based online marketplace, local expertise and knowledge"presents a strategic advantage" for the website.
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