The Japanese auto industry dictates the African vehicle market, especially in east and southern Africa, where 90% of the vehicles imported into this region are vehicles from Japan. Most of these vehicles are imported as used vehicles. Japanese brands rule in Africa and. Nissan and Mazda vehicles are also quite popular in Africa. Hundreds of thousands of used Japanese vehicles are imported into Africa each year.
Japanese OEMs have been focusing more on plugless hybrid electric vehicles and these are now starting to find their way to the traditional African markets in large quantities, showing that the Japanese auto sector continues to dictate the market in a lot of countries in east and southern Africa. This used HEV supply train for the African markets is set to boom in the near future given the increasing market share of HEVs in Japan.shows that HEV market share has been growing steadily in Japan and now sits at around 55%. In a market that sells around 4 million vehicles per year, that’s a lot of right-hand drive HEVs, and some will find their way to African markets in the near future.
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