ThirdLove cofounder wanted to put Victoria's Secret out of business - Business Insider

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Cofounder of Victoria's Secret rival ThirdLove says his goal was to put the lingerie giant out of business

launched by husband and wife duo David Spector and Heidi Zak in 2013.

in Palm Springs, California. He was talking about what it was like to try and sell investors on his company, which was being promoted as having a focus on diversity and authenticity. "And so when [investors] would say to us, 'Well what do you want to be in seven or eight years?' I would say, 'Well, we plan to put [Victoria's Secret] out of business,'" Spector said.

L Brands, Victoria's Secret parent company, is selling a 55% stake of the lingerie brand to Sycamore Partners. L Brands longtime CEO Les Wexneron the sale of Victoria's Secret and described it as a "positive step" for the industry, which has been "dominated by unrealistic ideals and images of what femininity and sexy should be."in The New York Times in November to call out controversial comments made by L Brands' former CMO Ed Razek.

 

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