Dashlane CMO Joy Howard: Facebook advertisers 'bankrolled' polarization - Business Insider

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A marketing chief boycotting Facebook says brands that advertise on the site are guilty of bankrolling a destructive 'polarization' of society

In this Tuesday, April 10, 2018, file photo, Facebook CEO Mark Zuckerberg testifies before a joint hearing of the Commerce and Judiciary Committees on Capitol Hill in Washington.Civil rights groups are trying to persuade advertisers to boycott Facebook in July because of the hate speech on its platform.

She said marketers have a responsibility to speak out, and called on Facebook to do more to police hate speech and misinformation.Visit Business Insider's homepage for more storiesThe chief marketing officer of security firm Dashlane is accusing advertisers who use Facebook of helping "bankroll" political divisiveness.

NAACP, Color of Change, and Anti-Defamation League are among the groups spearheading the campaign that asks companies to halt all advertising on Facebook during July. "I think they need to take a more active role around policing hate speech and conspiracy theories on the platform," she said. "There's a difference between freedom of speech and freedom of reach. So really looking closely at not only what's on the platform, but how their algorithms magnify the intensity of hate on the platforms, is something that I think would be a really great step forward.

 

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Cancel Culture against free speech. Pathetic 😎

Looks like the marketing chief will be without a job soon when his leads fly away. He’s an idiot

Im gonna open a Facebook account again because its standing up for what it believes in!

HadjPadjj Glad I quit Facebook for good

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