, the superindie production group with a presence in London, New York and Los Angeles, is expanding in the branded content realm with the acquisition of U.K.-based video agency Nemorin Film & Video.
The acquisition brings Nemorin founder and CEO Pete Fergusson, one of the pioneers in the branded content space, and COO and content director Graham Hayday, a branded content veteran, into the group. The deal was closed for Argonon by COO Laura Bessell. “There is a paradigm shift within the creative industry as the business model evolves, new revenue streams emerge, and traditional budgets come under increased strain,” Burstall said.
این خبر را خلاصه کرده ایم تا بتوانید سریع آن را بخوانید. اگر به خبر علاقه مند هستید، می توانید متن کامل را اینجا بخوانید. ادامه مطلب: