I was introduced to the Anuvia technology through TPG. They had just acquired the technology, and when I came on board, it was still in a lab and it still operated in a lab developmental setting. I think I was the fourth or fifth employee, with the first four or five being founders, and I was one of the first outside employees. At this time, Anuvia’s technology was focused only on turf, meaning golf courses, municipalities and sports fields.
Q: Beyond your product and technology, what are some of the other areas within agtech that you think are cutting edge? A: I'm going to say the really evolved GPS technology. I also find it interesting when you get into the prescription technology that allows for monitoring the soil and being able to put the exact right rate of fertilizer needed within a very small segment right around the crop.
Q: What have you and your company been doing to cultivate the next generation of women who could potentially either be leaders or sit on the boards? A: I look through our ranks and how we're developing all people including women. Anuvia is actively recruiting recent graduates from college. We look at universities that have an ag entrepreneurship type of a program, and that's where we've been pulling from in order to get a strong cross-functional group. I think that the younger group brings a different set of ideals and it would be foolish not to listen to them.
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