IG Asia’s CEO and Managing Director Tony Lim talks about education and content as strong business pillars for the company.
Given his decades-long experience in the financial services industry, Lim has seen it move from the traditional analogue trading process to digitisation. Retail clients today can now access complex and sophisticated financial products that were once only available to institutional or corporate clients. Additionally, the trading industry has moved to zero commissions and lowered fee structures for clients.
Through the years, the organisation’s philosophy has remained the same: to power the pursuit of financial freedom for the ambitious by offering clients innovative, market-leading technology, platforms, products, exchanges, and educational resources. This, in turn, will ensure that every interaction they have with the IG brand is inspiringly positive.saw a huge increase in new clients who were jumping in to take advantage of rare black swan events.
One significant misconception about bear markets or recessions is that they inevitably lead to losses and despair. However,'s products enable clients to trade bidirectionally, offering a unique advantage over traditional markets. Whilst traditional markets only allow profits from buying low and selling high, IG Asia's clients can profit by selling short at the market's peak or during downtrends.
“It is important that we make sure IG’s content and technical knowledge enable clients to build the confidence they need to make the choices right for them and inspire them to act,” Lim stressed.
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