Netflix stock drops after Needham turns bearish, says company needs to add an ad tier

Shares of Netflix Inc.

are off 2.4% in premarket trading after Needham analyst Laura Martin downgraded the stock to underperform from hold, writing that she expects the streaming giant to shed 4 million U.S. subscribers in 2020 due to the high price of its service relative to other streaming offerings. "We believe Netflix must add a second, lower priced, service to compete with Disney+, Apple+, Hulu, CBS All Access and Peacock, each of which have $5-$7/month choices," Martin wrote.

netflix gross income of aprox 2Billion month 24Billion year, its very simple global price strategy, Netflix can dominate the market in a Snap.

Citi I disagree with their analysis, as of today, i checked every possible competitor to netflix , there is none, if you metric is users only, point is netflix is really Global & multi-language. Users move by price & value of content. Disney is not competition.

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