The world's most popular YouTube star is suing the company behind his fast food chain after fans called the food"low quality" and"inedible".
Jimmy Donaldson, known to his subscribers as MrBeast, partnered with Florida-based Virtual Dining Concepts to launch MrBeast Burger in 2020.Mr Donaldson claims the company is harming his brand and reputation by providing low-quality products and customer experience.
It says customers received orders which were"delivered late, in unbranded packaging, fail to include the ordered items, and in some instances, were inedible". Mr Donaldson's lawyers submitted examples of hundreds of online reviews about the food, including screenshots and links to
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