Apple wants a bigger slice of the $183 billion gaming market

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Apple is making a play for a larger slice of the $184-billion gaming market

) has been a force in the gaming industry for years. But it has largely kept the effort centered around its iPhone and iPad. But now the company is making a play for a larger slice of the $183 billion video game market with the launch of its latest MacBook Pro and iMac laptops and desktop.

Hardcore gamers, those who opt for very specific configurations for their systems will likely stick with Windows systems. But Apple could try to lure consumers below that segment who want a powerful system but aren’t wedded to specific setups. Unless Apple manages to somehow change the high-end gaming business through some new kind of product, like its upcoming Vision Pro headset, Bryson explained, the segment isn’t going to be much of a driving factor for the company.If Apple is truly dedicated to making gaming a part of its broader Mac business, or even just a means of moving high-end Macs, it’s going to need to get more developers on board.

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