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How Samsung, Qualcomm, and other smartphone leaders are targeting India - Business Insider

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Cracking the price-sensitive Indian smartphone market could allow smartphone manufacturers to reinforce their revenue streams in high volumes:

three new smartphone chipsets for 4G devices at an event in New Delhi. The new Snapdragon chipsets — the 720G, 662, and 460 — will bring many of the advancements Qualcomm has delivered to its 5G-enabled chipsets like the Snapdragon 865 and 765 to 4G-only phones. These features include Wi-Fi 6 and Bluetooth 5.1, as well as improved AI tools and compatibility.

Cracking the price-sensitive Indian smartphone market can allow a smartphone manufacturer as well as its partners to reinforce revenue streams in large volume. The average smartphone in India sells for $159, according to Adding a 20% surcharge on top of list prices to account for tariffs can easily push costs above palatable levels for potential customers, while eating that cost could reduce the incentive to pursue the market.

India is a pivotal smartphone growth market — there are around 350 million smartphone users in a country with a population of over 1.3 billion — and companies are now directing greater attention to building up technology and resources to compete for those consumers and the revenue their purchases could bring in.Connectivity & Tech Pro

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you make it sound like a quantum physics problem... you give them the cheapest phone, they'll buy it

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